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Get the most out of Prescient’s modern MMM

Discover how our clients use the dashboard to propel their brands to new levels and guides for getting the most from each of our features.

News.

Fermat Equations of Excellence EP007 ft. Michael True
Listen to Mike discuss the importance of focusing on client value rather than competition, the role of product velocity in different market segments, and our media mix model.
Five Eighty Commerce Circus Ep. 3 ft. Mike True
Listen to our co-founder and CEO Mike True talk predictive analytics, the future of AI, and how Prescient AI is already changing the game.
The D2Z Podcast: Media Measurement and E-commerce Optimization with Mike True
Brandon Amoroso sits down with Mike True, the co-founder and CEO of Prescient A.I., for a great discussion on the evolution of media measurement and optimization in the digital age.
AI Startup Raises $10M to Help Ecommerce Retailers
Read more about our Series A fundraise and Prescient AI’s plans for the future of MarTech.
Flowlie Technologies The Fundraising Debrief Ep. 5 ft. Michael True
Michael True, co-founder and CEO of Prescient AI, discusses our $4.5M Seed Round, explores the strategy changes from our previous Pre-Seed Round, and shares best tactics to build relationships with VCs before the round.
Wunderkind The Economics of Loyalty with Vadim Grinberg
Our Head of Marketing discusses relative value and how it drives consumer behavior, as well as discuss the economics of customer loyalty and the strategies surrounding it.

Blog.

How Quiet Owl Agency improved a client’s YoY growth by over 22% with Prescient
Learn how Prescient helped Quiet Owl Agency improve its clients’ performance through new top-of-funnel channels and granular, real-time insights.
How MMM can supercharge your growth stage: an expert guide
In this expert guide, Celina Wong, CEO at Data Culture and former Head of Data for TULA Skincare, walks us through how adding an MMM to your marketing stack can accelerate your growth stage.
Good American uses Prescient’s MMM to grow paid media revenue 24% faster
Learn how Prescient’s ad spend tracking and ROAS predictions improved Good American’s entire marketing stack.
Backbone leverages Prescient’s MMM to increase revenue by 86%
Learn how Backbone uses Prescient’s scenario modeling and Halo-Effects to optimize their clients’ ad spend and keep their marketing dynamic.
How HexClad boosted ROAS by 20% with Prescient’s cost-efficient MMM
Learn how HexClad leveraged Prescient’s MMM to optimize ad spend across media channels and gain real-time, actionable insights into Amazon spillover metrics.
How Eko Health doubled ROAS with Prescient’s MMM
Learn how Prescient’s marketing campaign optimizations, data forecasting, and Halo-Effects supercharged Eko Health’s paid spend across channels.

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