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20 Tips to Boost Productivity with AI While Managing Its Risks
September 13, 2024

20 Tips to Boost Productivity with AI While Managing Its Risks

Insights from our co-founder and CEO, Mike True, were featured in this roundup by Fast Company to help people navigate the risks of AI while leveraging their benefits for productivity.

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The Future Of Ad Spend: Why Prescient AI Attracted $10M To Transform Ecommerce Brands
August 21, 2024

The Future Of Ad Spend: Why Prescient AI Attracted $10M To Transform Ecommerce Brands

In this episode of eCommerce Fastlane, Mike explains how Prescient leverages historical spending data and advanced AI technologies to optimize marketing budgets beyond the usual platforms like Facebook and Google.

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From Predicting the Future to Raising $10M in Funding: Michael True’s Journey in AI
July 11, 2024

From Predicting the Future to Raising $10M in Funding: Michael True’s Journey in AI

In this episode of Turning Pro, our co-founder and CEO, Mike True, shares how he navigated the numerous challenges of early-stage startups while balancing personal well-being with professional responsibilities.

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3 Ways AI Helps Advertisers Measure Campaigns Better
June 12, 2024

3 Ways AI Helps Advertisers Measure Campaigns Better

Read what the Research and Insights Director at Kargo, Jessica Pellen, says about how an MMM like Prescient AI’s can help advertisers gain confidence and make bolder decisions about their paid marketing efforts.

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Top 5 adtech tools this week: Prescient AI, Awin, Veridooh, System1 and Amplified Intelligence
May 16, 2024

Top 5 adtech tools this week: Prescient AI, Awin, Veridooh, System1 and Amplified Intelligence

From matching paid media spend with Amazon performance to innovation testing tools, this round up of new ways to power up your tech stack from Performance Marketing World featured Prescient AI.

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Here Are the 100 Cutting-edge Start-ups Reinventing D2C, Says The Lead
May 14, 2024

Here Are the 100 Cutting-edge Start-ups Reinventing D2C, Says The Lead

AI looms large on this year’s The Leading 100 List, a yearly lineup of start-ups at the cutting edge of the direct-to-consumer business, according to research, and we were honored to make the list.

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Prescient AI Connects Paid Media Spend to Amazon Performance for Omnichannel Brands
May 2, 2024

Prescient AI Connects Paid Media Spend to Amazon Performance for Omnichannel Brands

Omnichannel brands using Prescient AI to maximize revenue generated by paid media can now measure Amazon performance alongside the rest of their sales and marketing channels. Read more about it here.

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Fermat Equations of Excellence EP007 ft. Michael True
April 25, 2024

Fermat Equations of Excellence EP007 ft. Michael True

Listen to Mike discuss the importance of focusing on client value rather than competition, the role of product velocity in different market segments, and our media mix model.

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Five Eighty Commerce Circus Ep. 3 ft. Mike True
April 10, 2024

Five Eighty Commerce Circus Ep. 3 ft. Mike True

Listen to our co-founder and CEO Mike True talk predictive analytics, the future of AI, and how Prescient AI is already changing the game.

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The D2Z Podcast: Media Measurement and E-commerce Optimization with Mike True
March 27, 2024

The D2Z Podcast: Media Measurement and E-commerce Optimization with Mike True

Brandon Amoroso sits down with Mike True, the co-founder and CEO of Prescient A.I., for a great discussion on the evolution of media measurement and optimization in the digital age.

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