About us

About Prescient AI

We help growth teams stop guessing and start optimizing. Prescient AI is the #1 rated marketing mix modeling platform, giving brands the clarity to allocate every ad dollar with confidence.

What we do

Marketing mix modeling built for modern growth teams

Prescient AI measures the true impact of every marketing channel — not just the last click. Our models account for halo effects, saturation curves, adstock, and cross-channel dynamics that simpler attribution tools miss entirely.

Unlike legacy MMM solutions that take months to deliver a static report, Prescient models update daily with your latest spend and revenue data. That means your optimization recommendations always reflect what is happening now, not last quarter.

More than 200 brands trust Prescient AI to answer the question that matters most: where should the next dollar go?

2x

Average ROAS improvement in the first 90 days

48h

From data connection to first actionable insights

93%

Model accuracy across channel attribution

Our team

Data scientists, engineers, and marketers

Prescient AI is led by a team of data scientists, engineers, and marketers who believe every ad dollar should be measurable. We combine deep expertise in causal inference, Bayesian statistics, and machine learning with real-world marketing experience to build models that actually reflect how advertising works.

Ready to see Prescient AI in action?

Book a 30-minute demo and get a custom analysis of your media mix.

Book your demo