Customer stories

The results behind success stories

Discover how Prescient helped leading brands unlock value. You might be facing similar challenges.

Running a multi-channel portfolio means every dashboard tells you something different. Prescient helped us to see TikTok as a different channel to increase our incoming revenue from DTC and retail.

Matt Fey

Marketing Director

70%

of TikTok-generated revenue comes from halo

14%

of total budget spent on TikTok over 7 months

improvement in portfolio efficiency while scaling TikTok

Portland Leather Goods · Fashion & Retail

Portland Leather Goods Increased Portfolio Efficiency With TikTok

Portland Leather Goods scaled TikTok from 0% to 14% of media budget in seven months and blended portfolio efficiency improved 8%. It because Prescient AI helped with cross-channel measurement in order to reveal that most TikTok-generated revenue comes from ecommerce, retail, and Amazon, not TikTok itself.

70%

of TikTok-generated revenue comes from halo

14%

of total budget spent on TikTok over 7 months

improvement in portfolio efficiency while scaling TikTok

Read the full story

More customer stories

13 stories · across DTC, retail, healthcare and CPG

11%

Media ROAS Increase

2.5x

TV Channel Budget Increase

Total Paid Impressions

Beekman 1802 · Beauty & Wellness

Beekman 1802 Case Study

Learn how Prescient's unbiased cross-channel measurement and halo effects helped Beekman 1802's David Baker scale key channels with confidence.

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+85%

Amazon Sales Increase

+15%

New ecommerce Customer Growth

CTV as Amazon Halo Driver

BrüMate · Consumer Goods

BrüMate Omnichannel Growth

CTV's hidden impact and Amazon's true growth drivers revealed through Prescient AI MMM.

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24%

Faster Revenue Growth

Cost Savings

Good American · Fashion & Retail

Case Study Good American

Learn how Prescient's ad spend tracking and ROAS predictions improved Good American's entire marketing stack.

More Cost-Efficient MMM

20+

Hours Saved Per Month

HexClad · Consumer Goods

Case Study HexClad

Learn how HexClad leveraged Prescient's MMM to optimize ad spend across media channels and gain real-time, actionable insights into Amazon spillover metrics.

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22%+

YoY Revenue Growth

Record Sales Months in a Row

600%

YouTube Spend Increase

Quiet Owl Agency · Agency

Case Study Quiet Owl

Learn how Prescient helped Quiet Owl Agency improve its clients' performance through new top-of-funnel channels and granular, real-time insights.

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22%

Linear TV CAC Reduction

Overall CAC Reduction

Overall ROAS Increase

Coterie · Consumer Goods

Coterie Instant Improvement CAC ROAS

How Prescient AI enabled Coterie to fuel Q4 acquisition by reallocating network-level spend on Linear TV and across the marketing mix.

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24%

CAC Decrease in 30 Days

15%

Amazon Sales from Halo Effects

40+

Hours Saved Per Month

Catalina Crunch · Consumer Goods

How Catalina Crunch Decreased CAC by 24% in 30 Days with Prescient

Learn how Catalina Crunch leveraged Prescient to improve operating income and decrease CAC by optimizing ad spend across TikTok, Meta, Google, and Amazon.

Website Traffic Growth

Eko Health · Healthcare

How Eko Health Doubled ROAS with Prescient's MMM

Learn how Prescient's marketing campaign optimizations, data forecasting, and Halo-Effects supercharged Eko Health's paid spend across channels.

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~2x

Linear TV Budget Scaled

Total Paid Media ROAS Lift

1:1

Revenue Lift from TV

Jones Road Beauty · Beauty & Wellness

Jones Road Beauty Case Study

Learn how Prescient's ability to measure the full value of Linear TV helped Cody Plofker invest more in a key growth channel without losing efficacy.

MaryRuth Organics · Beauty & Wellness

MaryRuth's Beats iROAS Target with AppLovin

Using Prescient AI, MaryRuth's uncovered the full value of its AppLovin campaigns, including their influence on Amazon.

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Pinterest Spend Increase

67%

Revenue from Halo Effects

50%

More Efficient CAC vs Portfolio

MaryRuth Organics · Beauty & Wellness

MaryRuth's Scales Pinterest Investment

Prescient AI works hand-in-hand with ad publishers like Pinterest to help brands discover and scale performance in awareness channels that traditional measurement tools consistently undervalue.

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