Category
Announcements
17 articles in this category.
See where every channel earns its budget with our new attribution
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See exactly what your model sees: Introducing Model Center
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Map your own data on your schedule with the Data Center
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One plan, not two: Introducing Media Forecaster
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Introducing Horizons 2026: Six updates built around one idea
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Prescient AI named Predictive Analytics Solution of the Year in the 2026 MarTech Breakthrough Awards
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Your marketing drives retail sales. Now you can prove it.
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Winter 2025-2026: Your marketing measurement just got more powerful
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Your media spend is driving more retail sales than you think (here’s how to see it)
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The hidden revenue TikTok Shop is driving (that TikTok can’t show you)
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Trust but validate: How to Pressure test your MMM before making million-dollar decisions
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Saatva CMO on going from search-only DTC to leading omnichannel brand
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Harness the power of Amazon with the new Prescient dashboard feature
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How our latest funding empowers your growth
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HexClad gained 85% more revenue and increased ROAS 30% with Prescient AI
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Good American exceeded their predicted revenue growth with Prescient AI
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Introducing our newest feature: Marketing Mix Optimizer
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